snapchat

Business

Gucci Reveals Snapchat AR Shopping Experience

Posted on July 14, 2020July 15, 2020
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Mackenzie Baker

At its yearly Snap Partner Summit held last month, Snapchat unveiled a host of new features including a global shoe try-on creation. The platform is now rolling out its first big-brand partnership…

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334
2 min

Business

Snapchat’s Shoppable Show

Posted on July 8, 2020July 15, 2020
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Mackenzie Baker

Snapchat’s newest feature combines shows with shopping as the brand looks to expand its e-commerce capabilities. Snapchat’s original programming—including shows like Driven and Endless—rack up millions of views each day as users…

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366
3 min

Business

Burberry’s Video Game Venture

Posted on July 4, 2020July 15, 2020
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Mackenzie Baker

Burberry’s TB monogram summer collection is going virtual. The luxury label created a new video game that lets characters dress up in its latest collection. Called “B Surf”, Burberry’s new video game…

Gucci Reveals Snapchat AR Shopping Experience

Burberry’s Video Game Venture

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