Consumer – MADE Trends News

1 min

Consumer

The Luxury Consumer: Resilience to Inflation

Posted on August 30, 2022April 5, 2023

Despite concerns surrounding an impending recession, luxury retailers are continuing to thrive. High-end fashion companies like Hermes, Fendi, and Dior report strong numbers from their most expensive products and show…

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1 min

Consumer

Giving Middle Market Customers What They Want

Posted on August 29, 2022April 5, 2023

Demand for fast fashion and luxury goods are opposing interests, yet both are seen in the middle market consumer. This demographic values trendy pieces while simultaneously watching their spending, which…

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1 min

Consumer

The Unexpected Appeal of Costco Fashion

Posted on August 28, 2022April 5, 2023

Even in the oversaturated state of the fashion industry, big-box retailer Costco is garnering substantial attention on social media for its practical and cost-effective yet trendy apparel selection. The corporation…

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1 min

Consumer

Wellness TikTok is Here to Stay

Posted on June 2, 2022June 2, 2022

Spurred by user content on social media, self-care and wellness have become more than just a trend. Using TikTok, users post clips of their morning routines, working out in their…

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4 min

Consumer

Victoria’s Secret Taps Into Tween Market With Launch of Happy Nation Brand

Posted on June 1, 2022

Victoria’s Secret & Co.’s latest offerings are for tweens. The lingerie and beauty retailer — parent company to Victoria’s Secret Lingerie, Victoria’s Secret Beauty and Pink — launched its newest…

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4 min

Consumer

Inside the Rise of Inclusive Mannequins

Posted on June 1, 2022

Most people know the standard mannequin you see in an average American apparel store. They’re white, tall and impossibly thin with elongated necks and spindly limbs — they look, essentially,…

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2 min

These Next-Gen Materials Are Wooing Investors and U.S. Shoppers, Report Finds

Posted on September 21, 2021September 22, 2021

Next-gen materials are finding their market with both investors and consumers. A report released Wednesday from nonprofit Material Innovation Initiative and consumer research firm North Mountain Consulting found $1.29 billion…

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6 min

Customers Care More About Sustainability Post-Lockdowns. Now What?

Posted on August 27, 2021September 8, 2021

As pandemic restrictions and lockdowns ease in some parts of the world, intent to buy sustainable fashion is increasing, but barriers such as price, availability and information still stand in…

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3 min

Allbirds Debuts First Activewear Line in Bid to Become Full Lifestyle Brand

Posted on August 26, 2021September 8, 2021

Activewear is dominated by one material: polyester. The fabric is used in 55% of all clothing and its global production spews 700 million tons of carbon into the atmosphere every year.…

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4 min

Is Repair the Ticket to Circularity Too Few Are Paying Attention To?

Posted on August 24, 2021September 8, 2021

When it comes to disrupting fashion’s waste cycle and shifting to more circular consumption methods, buying secondhand and renting have been heralded as the way forward. But what the industry’s…

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