The Dutch artist’s legendary works are splashed onto street-ready hoodies, puffers and more.
Aiming to serve as a bridge between the old and new, the partnership is accompanied by a campaign featuring four creatives that are interpreted as modern-day incarnations of Van Gogh, while showcasing the diversity of thought, race, gender and sexuality. The collection, comprised of winter-ready garments, includes iconic paintings like Sunflowers (1887) and The Potato Eaters (1885). T-shirts, hoodies and crewneck sweaters are emblazoned with Daily Paper and Van Gogh Museum’s co-branding. Meanwhile, a reversible bomber jacket and puffers are covered in the artworks. Rounding off the collection is a beanie and scarf with the duo’s logos embroidered in white and maroon.Check out the full collaboration down below. Priced from €70 EUR (approximately $82 USD) to €280 EUR (approximately $328 USD), the range is available for purchase via Daily Paper and Van Gogh Museum’s web stores.